Wine & Food

Snooth User: Beaujolais Passions

Celebrate 30 years of Beaujolais Nouveau Magic

Posted by Beaujolais Passions, Oct 10, 2012.


Every year, in celebration of the season’s first harvest, Georges Duboeuf unveils a new interpretation of his highly anticipated Beaujolais Nouveau. This year is even more special, since we celebrate 30 years of Beaujolais Nouveau in the U.S. In order to recreate this French ritual in style, a Cabaret Twist was added to the traditional Beaujolais Passions evening.

Beaujolais Passions with a Cabaret Twist will make this yearly wine celebration “a night to remember” and captivate consumers with “30 years of Nouveau Magic!” For the first time in 30 years, Beaujolais Nouveau labels, POS and shippers offer interactive and educational opportunities through smartphone technology and the magic of Augmented Reality. By pairing the wizardry of winemaking with the magical technology Millennials crave, the release of Beaujolais Nouveau promises to be more enchanting than ever.

Attendees will have the unique opportunity to experience the beauty of French culture firsthand while sipping delicious wines and sampling fine French cuisine. They will also enjoy cancan, feathers and glitz “à la mode de Paris” with a medley of French talents! Cabaret Versatile – recipient of the Best Cabaret and Variety Show of the Hollywood Fringe Festival, 2012 — will perform its latest revue with amazing dancers choreographed by French lead dancer Lola Ohlala. Also on stage ‘The Lady in Red’ Jenny Eloise Rieu, a French ‘vintage singer’ who will take attendees on journey to a time and place of old world elegance and glamor.

Beaujolais Passions with a Cabaret Twist is a unique and enjoyable way to network with influencing decision-makers while having fun.

WHEN:    Friday, November 16, 2012   

TIME:      7:00PM – Midnight

WHERE: Mercedes-Benz Beverly Hills - 9250 Beverly Blvd. – Beverly Hills, CA 90210 

MORE: As always, Beaujolais Passions will feature French culinary delicacies, exhibitors, a fabulous silent auction, and great raffle prizes. 

Advance Tickets: Only $50 before 10/21/12

                               Regular ticket price: $65 – NO ticket sold at the door.

The Beaujolais Passions ticket price includes:

Access to the event  / A Welcome Glass of Georges Duboeuf Beaujolais Nouveau 2012 / A Beaujolais Passions Souvenir Glass / Access to the Beaujolais Market Place including Silent Auction / Live Entertainment – French Cabaret Show / Preferred Reserved Seating  / 4-course French Buffet / One Glass of wine with Dinner / Mineral Water/Coffee/Tea / Taxes and Gratuities

For more info:


Reply by duncan 906, Oct 12, 2012.

Beaujolais Nouveau owes its origins to a politician whoose name I now forget who started a Beaujolais festival to celebrate the release of that year's wine[remember that Beaujolais Nouveau is the current year's harvest] as most of his constituents were involved in the wine trade.We then had a Beajolais race where people would compete to get the first bottle back to their home country.Basically it was all about marketing hype to sell the stuff but Beaujolais Nouveau is not exactly great high-quality wine.The best Beaujolais are the Cru Beaujolais which do not usually even put the Beajolais name on the bottle

are all good examples.Beaujolais Villages is another good Beaujolais but Beaujolais Nouveau is not usually anything to write home about.

Reply by Beaujolais Passions, Oct 12, 2012.

Thank you for your expert advice. Beaujolais Passions welcomes the Beaujolais Nouveau every year, but also showcases other Beaujolais wines. We have a wine expert on location to give attendees some explanation on the different 'appelations.'

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